For Chinese across the world, the Spring Festival is a time for family reunions, festive traditions, holiday shopping and diverse cultural and tourism activities. Shopping events for festival goods centered around Chinese intangible cultural heritage (ICH) are gaining popularity across China in recent years. During a recent event in north China’s Inner Mongolia autonomous region, ICH inheritors demonstrated a wide …

A British girl, Lorna Mary, is celebrating her first Spring Festival in China. Through her Chinese friends, Mary has learned that the Spring Festival is one of the most significant holidays for the Chinese people, and of all the Chinese holidays, it’s the best at presenting Chinese culture. “Yi Shi Zhu Xing,” meaning food, clothing, housing and transportation, was the …